Your Insider's Guide to the Lidl Offers This Week

Shopping at Lidl is a unique experience, a blend of bargain hunting and culinary discovery. From the freshly baked pastries at the entrance to the weird and wonderful things in the middle aisle, there's always something new to find. But to really make the most of it, you need to understand the Lidl offers this week and harness the power of the Lidl Plus app.

The Star of the Show: The Middle of Lidl

Let's start with the main attraction. The "Middle of Lidl" is a constantly changing collection of non-food items that appears every Thursday and Sunday. One week it's all about DIY and gardening; the next, it's cycling gear and kitchen gadgets. These items are famed for being great value, but they are strictly limited. If you see that cordless drill you've been eyeing up in the weekly leaflet, you need to be there on launch day, as the best stuff sells out fast.

Don't Overlook the Food Deals

While the middle aisle is fun, the core of Lidl's value is in its food. The weekly leaflet is your guide to the best deals.

Pick of the Week & Weekly Highlights

Every week, Lidl slashes the prices on a selection of fruit and veg in their "Pick of the Week" offer. It’s the perfect way to get your 5-a-day on a budget. They also have weekly deals on fresh meat and fish, which are great for planning your evening meals around. On top of this, Lidl runs themed weeks – like Alpine or Greek week – bringing in special products you won't find at other times. Time to stock up on bratwurst and halloumi!

Lidl Plus: The App That Saves You More

If you're not using the Lidl Plus app, you're missing a trick. It's a free app that gives you access to extra savings and rewards.

• App-Exclusive Coupons: Every week, the app gives you a new set of coupons for money off specific products or product ranges. You just activate them in the app and scan your digital card at the till.
• Coupon Plus: The more you spend in a month, the more rewards you unlock. Hitting spending targets can earn you a free product or a money-off coupon for your next shop.
• Digital Receipts & Leaflets: The app stores all your receipts and gives you an early peek at the weekly leaflet, so you can plan your shopping trip in advance.

Lidl offers a fantastic combination of everyday low prices and exciting, limited-time deals. By using the weekly leaflet to spot the best food offers and upcoming Middle of Lidl themes, and then layering on the extra discounts from the Lidl Plus app, you can turn your weekly shop into a rewarding and budget-friendly experience. And don't forget to grab a croissant on your way out!